Keyword Research in Jordan: Why Your English Data Is Lying to You
Jordanians search in three registers at once — formal Arabic, Jordanian dialect and English. Planning around only one of them leaves most …
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Jordanians search in three registers at once — formal Arabic, Jordanian dialect and English. Planning around only one of them leaves most …
Most Arabic-English sites in Jordan are built so that Google has to guess which version to show. It usually guesses wrong, and …
Half of local searches end in a visit or a call within a day. In Amman most businesses lose those searches on …
Translating an English page into Arabic produces a page that answers an English question in Arabic words. It reads correctly and ranks …
A combined traffic number on a bilingual site hides more than it shows. Split by language on day one, or you will …